OYO - Features Introduction
Highlight Key Features
Animated UI
GIFs and Illustrations
Showcase User Flows
Social Media Ads
Key Content for Investor Pitches
and User On-boarding
OYO is a Softbank-backed company based in India that's been disrupting the hospitality sector in the US, China and in India by revamping local hotels with their branding and providing the right tech stack for the hotels to manage their own bookings, along with a user-friendly interface for end-users to make bookings.
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After introducing some key features to their mobile and desktop app for hotel owners, OYO approached us to create explainer videos to help explain the problem these features solve, and a step-by-step guide on how to access them across all devices.
Helping investors and users visualize how a user goes through your app - The clicks, the hovers, the results.
Plucking your UI elements out and zooming into those details to double-down on key features.
Client
Direction/Animation
Raag Raisinghani
Creative Agency
Anomaly
Writing
Darshan Agarwal
Illustrations
